Auckland CBD Property Marketing

As Director | Marketing & Communications for Colliers in New Zealand, Grant Torrie is responsible for leading a multi-disciplinary marketing team responsible for delivering the industry's best marketing platform, developing and implementing a complete marketing and communications strategy whilst maintaining brand consistency across all media and aligning this to the company business plan. Bringing extensive experience from a range of industries including entertainment, utilities, media and now property, he has a broad understanding of the role marketing plays in driving business performance.

An early adopter of digital technology for marketing, he has worked across a range of digital project implementations on multiple platforms and brings a platform-agnostic approach to creating digital marketing solutions. This includes experience at implementing and driving adoption of marketing automation technology, change management and best practice.

With more than 20 years' experience up to executive level working for leading New Zealand companies, he has a deep an extensive understanding of planning and executing media plans across both traditional and digital media.

Contact Grant on 022 581 9046 or at [email protected] to discuss your next commercial property marketing campaign.

Helena’s key areas of expertise are in the marketing and sales of large scale, residential and mixed use property development projects.

Helena joined the Colliers International project marketing team in 2015 with a core understanding of property, and a wealth of key project marketing experience gained predominantly in Sydney, Australia. Prior to joining Colliers International, Helena worked as a member of the in-house sales and marketing team for Frasers Property Australia.

Frasers Property specialises in medium to large scale, high-end, residential and mixed use property development projects. The most notable of which was the AUD$2BN master-planned community, Central Park Sydney, encompassing an entire city block in downtown Sydney. This involved multiple residential stages, a 5 level retail centre and commercial campus.

Before entering the property development industry, Helena obtained a Bachelor of Property at Auckland University. This lent a great base knowledge of all things property related for her experiences abroad in Sydney, London and Hamburg.

Having returned to live in New Zealand, Helena is utilising her knowledge and skills from the international arena to provide specialised project marketing expertise to residential projects in New Zealand with Colliers International. 

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Min is a bilingual Data & Digital Marketing expert with a well-organized and analytical approach to developing processes and improving results. She is experienced in both B2B and B2C businesses and proficient in products such as CRMs, Google/Adobe Analytics, HubSpot, GTM, Google Ads, Social Media, different CMS platforms as well as the interrelationship of these elements.

As the team leader of the Data and Digital team,  Min joined Colliers in early 2019 and is responsible for leading the team to launch, maintain and optimise platforms/processes in the following areas:

• colliers.co.nz website and other marketing microsites
• Customer Relationship Management systems
• Search Engine Optimisation
• Search Engine Marketing
• Social Media Marketing
• Conversion Rate Optimisation
• Content Marketing
• Marketing Automation
• Data Analysis
• Property Management System(s)

Joanne's key expertise lies in marketing and residential project marketing. She has been involved in the marketing execution of residential development projects such as Alexandra Park, Miro, FABRIC of Onehunga, SKHY 2, OKLA, Salt, Kōtuitui, Kenderdine Square and has gained valuable experience from boutique to larger-scale projects.

Joanne completed a conjoint degree in Bachelor of Property and Commerce majoring in marketing providing a sound foundation prior to entering the property industry. Since 2008, Joanne has been part of Colliers starting as a database administrator before moving into an EA role for the Investment Sales team. She spent 2.5 years at Colliers Melbourne supporting the Englobo Land Estates, Site Sales and Investment teams in the Residential service line before returning to Colliers Auckland in 2016.

Hannah is the communications specialist in the marketing team focused on creating content to promote Colliers International's business as well as research and property campaigns. Hannah also manages Colliers' social media campaigns. 

Prior to joining Colliers International in 2017, Hannah was based in London where she worked  for a  national UK Charity, managing  the communications for a  new volunteering project. 

Lisa is a commercially-aware marketing professional with exceptional analytical and organisational skills; self-driven with the ability to make sound business decisions and envision marketing activity within a macro property environment.

She has worked in London within the professional membership industry, including the Institute of Chartered Accountants in England and Wales and the Royal Institute of British Architects.

Since starting at Colliers in 2019, she has managed and executed marketing for multiple residential projects and managed in-house publications for Investment Sales and Office Leasing. She provided nationwide support for several programs and platforms including Hubspot and Brandcast. She created a standalone Colliers Marketing website to allow easy access to tools and guides for  EAs and brokers around the country.

Lisa now leads the commercial marketing team, providing specialised support across the business. She and her team work alongside the Investment Sales, Office Leasing, Retail Leasing, and Capital Markets brokerage teams and supports professional services such as REM and Corporate Solutions. She focuses on enabling the commercial service lines to maximise their use of platforms and add value for the client, whilst upskilling them in marketing best practices. The commercial marketing team also act as a bridge between the wider marketing team and the rest of the company, promoting marketing services to internal property professionals and in return, providing feedback to the marketing team.

Neha is a committed and versatile marketing & communications professional with more than 10 years of experience in international B2B projects covering North America, Canada, Europe, the Middle East, India, China, Australia and New Zealand.

Her expertise is in internal and external marketing communication includes B2B & B2C marketing strategies, managing various digital marketing platforms with a digital-first approach, taking care of the data hygiene for digital campaigns, keyword research, analysis & writing for SEO, budget allocation, promotion through marketing automation tools, social media, content writing, corporate branding, vendor management, literature management, events & tradeshows.

Mica joined Colliers New Zealand’s Marketing team in August of 2019. She coordinates the use of business marketing automation tools and is the primary point of contact with partner office and service line staff that perform marketing tasks for their team.

Flora works  closely alongside the Marketing Manager | Projects,  as a marketing coordinator the role focuses on the development and execution of omnichannel marketing campaigns for residential projects and Colliers.