Why Rotterdam?
Rotterdam is a good alternative given the scarcity in other cities. A lot of money has been invested in the infrastructure and the city has good international connections. More and more young and highly educated people are moving to the city and that is important for large companies, especially with the current shortage on the labor market. The expectation is that business will come to Rotterdam in increasing numbers.
Renovation, transformation and new construction go hand in hand
Most companies probably want to locate in the Rotterdam Central District and the Alexanderpolder. Some of these office buildings are in poor condition, which makes them unattractive for companies. Renovation has to be the advice here. This approach has already proven successful at several offices at Blaak, WTC and MM25.